Meat Free Monday - The Facts

Meat Free Monday - The Facts

MEAT FREE MONDAY

Meat Free Monday is a campaign which aims to encourage the nation
to help slow climate change by reducing meat consumption. Launched by
Paul, Stella and Mary McCartney in June 2009, the campaign aims to
raise awareness of the environmental impact of meat eating and
encourage people to meaningfully reduce their greenhouse gas emissions
by having at least one meat-free day every week.

THE CLIMATE PROBLEM

Scientists agree that we need to reduce the amount of greenhouse
gases (GHGs) in the atmosphere by 80% by 2050 to have a chance of
avoiding catastrophic climate change. This is an enormous challenge,
which no single action will achieve; government and individuals need
to work together. It is often difficult however for individuals to
identify ways in which they can have a real impact. Having a Meat Free
Monday is a simple way for individuals to significantly reduce their emissions.

WHY MEAT MATTERS

The meat industry is a major source of climate-changing greenhouse
gas emissions, mostly methane and nitrous oxide:

- On a global scale the meat industry generates nearly 1/5 of the
man made greenhouse gases that are accelerating climate change, more
than the entire transport sector. Livestock accounts for 9% of global
CO2 emissions, 37% of methane and 65% of nitrous oxide emissions.

- Methane is 21 times more powerful than CO2 and nitrous oxide is
310 times more powerful than CO2. Methane remains in the atmosphere
for 9 to 15 years; nitrous oxide for 114 years on average and is 296
times more potent than CO2 – the gases released
today will continue to be active in degrading the climate decades from now.

- In the EU livestock production is responsible for 15% of GHG
emissions and in the UK it is responsible for about 8.5%.

- The largest share of CO2 emissions from livestock derives from
land use changes: especially deforestation. One hectare of Amazon
rainforest is lost to cattle ranchers every 18 seconds. That's about
six football pitches of ancient forest destroyed every minute to
create room for grazing cattle.

- Meat and dairy products make up a third of humanity's protein
intake, and demand is growing fast. In 2000, global meat consumption
was 230 million tonnes per year; by 2050 it is expected to reach 465
million tonnes. More livestock means more greenhouse gases.

Current methods of producing animal meat are also an incredibly
inefficient use of resources:

- Only 5 to 25 per cent of the nutrients (depending on the animal)
are converted into edible meat. The rest is spent on the animal's
metabolism and on building inedible nerve and bone tissue. In fact it
can take up to 10kg of grain to make 1kg of beef.

- About 40 calories of fossil fuel energy go into every calorie of
feedlot beef, compared to the approximately 2 calories of fossil fuel
energy that goes into producing one calorie of plant-based protein.

HOW EATING LESS MEAT CAN HELP

- Dr. Rajendra Pachauri, Chair of the UN Intergovernmental Panel on
Climate Change and Nobel Peace Prize winner, has said that people
should have one meat-free day a week if they want to make a personal
and effective sacrifice that would help tackle climate change.

- The group Compassion in World Farming estimates that if the
average UK household halved its consumption of meat, this would cut
more emissions that it they cut their car use in half.

- In March 2009, Oxfam issued a policy paper 'Changing food
consumption in the UK to benefit people and planet' which also called
for a reduction in meat and dairy consumption. Oxfam suggests that
replacing red meat and dairy with vegetables for just one day a week
can cut an individual's annual emissions by the equivalent of a
1,160-mile car trip.

- Eating less meat can help slow deforestation. One hectare of
Amazon rainforest is lost to cattle ranchers every 18 seconds. In the
largest meat-producing state in Brazil livestock production is
responsible for vastly more deforestation than soya.

- A third of all cereal crops, and well over 90% of soya, goes into
animal feed not food for humans. As we begin to feel the effects of
climate change on food production, eating less meat can help to ensure
world food security and feed the world's hungry.

In addition to slowing climate change there are multiple other
benefits to reducing our meat consumption:

- Livestock production is the largest source of water pollutants:
animal wastes, antibiotics, hormones, chemicals, fertilisers and
pesticides for feed crops.

- The estimated 634 gallons of fresh water required to produce one
5.2 ounce (147g) beef burger would be enough for a four-hour shower.

- According to the World Health Organization we eat about twice as
much protein as we need to stay healthy. Most of this is from meat and
dairy. Diets too high in meat, particularly red meat, can lead to
obesity and heart disease as well as a higher risk of some cancers.

- In November 2007 the World Cancer Research Fund called for a diet
low in red meat, avoidance of processed meats and eating a mainly
plant-based diet.

- A recent report in the medical journal The Lancet concluded that
if we cut our meat consumption by 30% in the UK 18,000 fewer people
would die prematurely from heart attacks each year: a reduction of 17%.

GLOBAL MEAT FREE INITIATIVES

- The Belgian town of Ghent was the first in the world to have an
official meat-free day. Each Thursday the residents and school
children are encouraged to eat vegetarian food.

- Now a second Belgian city, Hasselt, has decided to launch a
weekly vegetarian day too.

- The Brazilian city of São Paulo (population 10 million)
has gone meat-free on Mondays, a breakthrough in one of the world's
biggest meat-exporting countries.

- In October in Baltimore public school district announced that it
would be offering a special Meatless Monday menu to its 80,000 students.

- The Swedish government has issued guidelines for climate-friendly
food choices that recommend, amongst other things, reducing meat
consumption. If all of the report's guidelines were strictly adhered
to Sweden could cut its emissions from food by 20-50%. Another
initiative in Sweden is Max, the country's largest homegrown chain of
burger restaurants, putting emissions calculations on its menus; the
chain reports that customers are making more low CO2 choices now that
they can see the climate impact of their food.

- There are now 'meat free' campaigns in the UK, US, Canada,
Australia, Belgium, Brazil, Taiwan, Japan, Germany and Russia.

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